Note: This is an online class, taken remotely. Internet access is required. If you are not able to attend the live class, you will be able to watch a recording for one week following the live event.
Registration for this class will close Wednesday, May 24 at 5 pm CST.
In this day, the authors with the most creative marketing are the ones who truly stand out and get attention. They look beyond social media, blogging, and media interviews to alternative methods of marketing and connecting with ... view more »
Note: This is an online class, taken remotely. Internet access is required. If you are not able to attend the live class, you will be able to watch a recording for one week following the live event.
Registration for this class will close Wednesday, May 24 at 5 pm CST.
In this day, the authors with the most creative marketing are the ones who truly stand out and get attention. They look beyond social media, blogging, and media interviews to alternative methods of marketing and connecting with readers. In this class we will cover:
Alternative methods of marketing including events, competitions, video, cross-selling, and other strategies.
Case studies of authors who have successfully marketed “outside the box”
Ways authors can “steal” ideas from other experts and sectors such as business, retail, celebrities, and more.
About the instructor:
Shennandoah Goodson is Director of Marketing and Business Development for Connor Creative Co. In her many years as a PR and marketing consultant, Shennandoah has worked with numerous authors and publishers to build successful book marketing campaigns and author platforms. A writer herself, Shennandoah is passionate about writing and books and loves empowering authors to take ownership of their books’ success.
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